In 2020, we did a thing. It was a one of our favorite projects to date, and something we might do again!! In partnership with Nordstrom Beauty, plus some very cool black-owned indie brands, we launched our first ever beauty box.
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Brittany loves trying new products, learning about product trends and recommending products to friends. Looking back, we’ve been fortunate to curate a long list of black-owned and women-owned brands to celebrate and highlight through this platform in the WOC BEAUTY BOX, WOC Beauty Bags from Brunch, in interviews, and on social.
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In 2021, we surveyed over +1,500 women across a variety of subjects and topics to better understand WOC and their consumer behavior, preferences and motivations around beauty. Here’s what we learned!
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